Create a local SEO strategy playbook for a {{industry}} business that targets {{target_audience}} in {{location}}, using a {{tone}} tone. The playbook must be actionable for business owners with no SEO experience.

Expected outputs:
- Overview (150-200 words)
- Prerequisites
- Step-by-step plays covering 7 sections: GBP optimization, local keyword strategy, local content creation, citation & directory strategy, review generation, local link building, measurement & reporting
- Each section: clear action items with rationale, templates, and specific examples
- Metrics to Track
- Troubleshooting Guide

Length: 1200-2000 words. Every recommendation must be specific to {{industry}}, {{target_audience}}, and {{location}}. Avoid generic advice and expensive tools. If a data point is uncertain, state it is unavailable.

Paste any relevant background information after these instructions before running.