Write an ASO playbook in a {{tone}} tone for {{target_audience}} in the {{industry}} industry. The app type is {{app_type}}. The goal is to expand to 5 new geographic markets. Include an overview, prerequisites, step-by-step plays covering keyword research, listing copy, visual assets, review management, competitive analysis, and measurement, plus metrics to track and a troubleshooting guide. Keep under 1800 words. Ensure all recommendations are specific to {{industry}} and {{target_audience}}. Use real ASO tools for keyword suggestions. If a data point cannot be confirmed, skip that section. Use plain language understandable by {{target_audience}} with no prior ASO knowledge. Paste any relevant background information after these instructions before running.